OgoSport Launches Mobile Version of Award-winning Stop-motion Animation Kit for Kids

OgoBILD Animate Mobile will be Available for Android and iOS Devices

After winning the 2014 Dr Toy "Top 10 Creative" and Tillywig "Best Creative Fun" awards for OgoBILD Animate, a stop-motion animation kit for kids, OgoSport will be unveiling a new mobile version of Animate at the 2016 New York Toy Fair.

The new mobile kit, nearly two years in the making, builds on the success of it's predecessor, which the NY Post recommended as a holiday gift for the "hard to please", with new cross-platform compatibility for Android and iOS devices.

"We are very excited to launch OgoBILD Animate Mobile, because the new Android and iOS versions mean that more families will have access to an educational tool used by the majority of UK schools", explains Kevin Williams, co-founder of OgoSport. "OgoBILD Animate Mobile is a great activity for parents to do with their kids because it makes it easy to build a creature, create a story, and make a movie. Families will have a complete kit that works across platforms to create stop-motion animation movies and share them online", Mr. Williams adds.

The OgoBILD Animate Mobile kit will include 1 free download of Stop-motion Studio (Android/iOS), 63 OgoBILD pieces, and 1 universal mobile stand. 

OgoBILD Animate Mobile is one of several new innovations launching in 2016 from an active-play toy company with a 10-year storied history of designing products with a mandate that considers play-value equal to salability. This philosophy has led to OgoSport becoming a perennial winner of many of the top parenting, kids choice, toy, and design awards for their creations, and has propelled the company's product line into over 1500 specialty toy stores throughout the United States and over 40 other countries.

Continued Mr. Williams: "When we launched OgoBILD Animate back in 2014, it was our first venture incorporating technology into our construction line. We were not sure how this higher price point educational activity would be received, but were thrilled that consumers saw the value as much as we did, so much so that we sold out of the desktop version before Christmas. With the new mobile version, families can use the camera on their phone or tablet rather than needing a webcam (like the one that shipped with the first edition), making this valuable learning tool available to a wider audience of future movie-makers at half the price!"

OgoBILD Animate Mobile will be available online and in stores March 31, 2016 with an MSRP of $35.


Combining the OgoBILD line of constructive toys with the stop motion animation software of Aardman Animation Studios (the premier UK education stop-motion animation software and creator of Wallace and Gromit and Chicken Run), makers of all ages can learn to build, direct, and share their own animated films.

With the addition of the OgoBILD Animate, active and creative play toy company, OgoSport continues to promote open-ended play to stimulate a child's imagination in the making of animated movies.


Headquartered in The Brooklyn Navy Yard in Brooklyn, NY, OgoSport designs award-winning toys to get kids and families to "Move. Think. Play".

Founded by designers Rick Goodwin and Kevin Williams to promote active play for people of all ages, OgoSport has developed and launched countless outdoor and construction-oriented toys like their popular OgoDisk(featured in the Smurfs movie) and their new OgoBILD Animate, stop-motion animation kit. Over the past few years, OgoSport has expanded to over 2,000 stores in the US and 40+ countries across the globe.

In addition to growing a loyal following of consumers who share in the company's open play philosophy, OgoSport products have also won the attention of the toy industry with awards such as the Parents Choice Award, TillyWig Awards, Dr. Toy Award, Canadian Toy Testing Council, The National Parenting Center Award, and NAPPA Award. For more information, visit www.ogosport.com.

About OgoSport

From award-winning classics like the Super SportsDisk to newer creations like OGOBILD, we don't just design toys or sporting goods - we design something more...We design active play for all ages. We design endless hours of fun for your children. And hours of fun with your children.

OgoSport was founded in 2004 by a duo of accomplished designers from world-renowned school of design, the Pratt Institute. Our talented roster of creators formed the company to question the current direction of play, and these inquires have inspired us to seek new directions in product development. www.ogosport.com

Brooklyn Navy Yard, Bldg. 3 Suite #408
63 Flushing Avenue, Unit 137
Brooklyn, NY 11205